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Digital Marketing Manager
Improve performance through reporting & analytics Key RequirementsThe ideal candidate will be educated to degree level and have in the region of 5 years' experience in a digital marketing environment, especially in a digital lead generation context.Other key requirements will include:end to end lead generation specifically into Organic and SEOteam leading experience would be added advantageclear understanding of Cost per lead (CPL)A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, SEO, Social Media, Email Marketing, Affiliates & Google AnalyticsResource management experienceAbility to liaise at Board Level with both internal and external stakeholdersUnderstanding of customer segmentationAbility to manage multiple projects and deadlines with easeExperience working with external agencies and managing the creative process through from briefing to implementationExperience managing websites within WordPress with a knowledge of HTML
Educational Details: Graduate
Qualifications: Graduate
Created Date: 2024-10-28
Experience: 5 - year
Salary:
Industry:
Openings: 2
Primary Responsibilities :
Key ResponsibilitiesPlanning, briefing, development & implementation of digital marketing strategy / campaigns across digital mediaUnderstanding how to use all research and lead generation tools available including Internet sources such as social and business mediaDeveloping a digital marketing resource with combined skill sets across all areas of digital including SEO, content production, PPC, retargeting, email marketing, affiliate marketing, online PR, quality link building, social media advertising, social media campaigns and conversion optimisationAnalysis and presentation of digital marketing resultsAchieve effective web-based marketing that allows the business to generate & sell leadsDeliver campaigns on time and to a high standardImprove performance through reporting & analytics
Desired Skills:
Key RequirementsThe ideal candidate will be educated to degree level and have in the region of 5 years' experience in a digital marketing environment, especially in a digital lead generation context.Other key requirements will include:end to end lead generation specifically into Organic and SEOteam leading experience would be added advantageclear understanding of Cost per lead (CPL)A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, SEO, Social Media, Email Marketing, Affiliates & Google AnalyticsResource management experienceAbility to liaise at Board Level with both internal and external stakeholdersUnderstanding of customer segmentationAbility to manage multiple projects and deadlines with easeExperience working with external agencies and managing the creative process through from briefing to implementationExperience managing websites within WordPress with a knowledge of HTML
Experience Requirements:
Improve performance through reporting & analytics
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